Perspectives

Practical perspectives on product strategy, experience design, and AI—written for leaders navigating ambiguity and change.

Unlock AI-first innovation by building products powered by AI at the core and guided by human-centered design.

A field guide for designers and product leaders on how to effectively counter common organizational objections and prove the strategic, measurable value of UX.

A practical perspective on why design thinking workshops face resistance before they begin, and how thoughtful planning, sponsorship, and facilitation turn skepticism into alignment.

Incorporating design thinking into product development improves the odds of creating solutions that resonate with users and align with business objectives.

Ensuring that technology addresses real human problems and improves the human experience increases its chances of long-term success and adoption.

Avoid the pitfalls and maximize success on your generative AI adoption journey.

Learn four practical strategies to quickly build UX capabilities, improve customer experiences, and demonstrate measurable business value without a large budget.

Let's Create Something Exceptional Together!

Doris Mao Lin | Los Angeles, CA | 310-497-2949 | dorismaolin@icloud.com | linkedin.com/in/dorisl/ | dorismaolin.me